Marketing

Social Media Marketing

A live programme on social strategy, content production, community management and paid amplification — practised on live accounts.

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What you will be able to do

Outcomes

Plan a social strategy per platform
Produce content consistently at quality
Grow and manage a community
Report on social performance

Curriculum

01
Strategy
- Platform selection
- Audience
- Content pillars
- Calendars
02
Production
- Short-form video
- Copywriting
- Design basics
- Workflow
03
Community
- Engagement
- Moderation
- Creator partnerships
- Crisis basics
04
Growth
- Paid social
- Analytics
- Reporting
- Capstone channel

Projects you will build

30-day live channel growth project
Complete content system for a brand

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What it covers

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Live programme

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What it covers

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Live programme

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Ready to start Social Media Marketing?

Submit your enrolment details and admissions will confirm cohort dates, format and payment options.

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Outcomes

Curriculum

Strategy

Production

Community

Growth

Projects you will build

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Ready to start Social Media Marketing?