Influencer & Affiliate Marketing

• Source and vet creators and affiliates
• Negotiate and contract partnerships
• Brief content that stays on message and converts
• Track and pay on measurable performance

Curriculum

1. 01

   Strategy

   • Channel fit
   • Creator tiers
   • Budgeting
   • Compliance and disclosure
2. 02

   Sourcing

   • Discovery and vetting
   • Outreach
   • Negotiation
   • Contracts
3. 03

   Programmes

   • Creative briefs
   • Affiliate link tracking
   • Commission models
   • Partner onboarding
4. 04

   Scale

   • Performance review
   • Whitelisting and paid amplification
   • Fraud checks
   • Capstone programme

Projects you will build

• Live creator campaign with tracked results
• Affiliate programme playbook